Tag: Promotional Product
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Volll
I happend to catch this site on the Princss site. Funnily enough I was doing a promotional product for BMW and this site had several, since BMW were their clients. I actually enjoyed this site though I did find it confusing to work with at first. However that’s okay it’s a site that is meant…
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BMW vs Jaguar Advertisment
While doing a little bit of independent research I stumbled across this advertisment from the UK: I found this advertisement to be absolutely brillant. They are obvisously playing on the visercal of people. Showing a Jaguar car cowering away and BMW as this big mean nasty car. This would really appeal to an alpha male…
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Thought Map
I was having trouble coming up with a product for the BMW 325i. Although I knew who we felt was the demographic I was having trouble coming up with a product just for them. The facilitator introduced me to the concept of a thought map as seen below: For a larger view of the image…
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Promotional Product – BMW commericals
I decided to take a look at BMW commercials from around the world. I used you tube as my resource [HTML5] BMW commercial from Europe. Here they are using sex to sell the BMW 3 series car. It’s not unusual for this to be used in car commercials. I believe the advertisement was aimed at…
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Promotional Product – Research
At the start of the new term we have been given a new project. This project we will have to find our target demographic, create a lifestyle board and then create the final promotional product. For this assignment we (my partner and I) chose to concentrate on the BMW 325i. A model of the car…