Industrial Design Animation from the 1970’s

A few weeks ago I found this cartoon from the 1970’s explaining design to the public. The film explains the importance of design and how it improves everyday life. It also explains the pitfalls of bad and impractical design.

It’s interesting for me, that the ideas behind design haven’t changed that much since the 1970’s. In fact most of what it is said in the video can be compared to Donald Norman’s “Emotional Design”. Design should be functional but also aesthetically pleasing. It’s a pretty interesting video and worth watching.